Privacy Policy

Last Updated: March 24, 2026

Immersive Home, LLC (doing business as Immersive Homes) and its family of companies are committed to protecting Your privacy and maintaining a safe online experience. This Privacy Policy applies to our Website and governs data collection, storage, and usage. By using our Website, You consent to the data practices described hereinafter in this Privacy Policy. Please read our Privacy Policy for more information. If You have any questions or concerns, please contact us. Please see Section 16 below for our contact details.

  1. Definitions

a. “Personal Information” includes any information obtained through Your use of our Website that possesses the potential, either in isolation or in combination with other data within our possession, to distinguish or identify a particular person. It encompasses non-public data acquired from Your engagement with our Website, including, but not limited to, particulars such as name, address, telephone number, and other individual-specific information that You provide us.

b. “Non-Personal Information” includes any data or information that does not fall within the purview of Personal Information, as herein defined. It includes any information or data that, without other information, is not able to be utilized to identify a specific person or any Personal Information that has been anonymized.  

c. “Website” refers to Immersive Homes Website (https://www.immersivehomes.com) or any website of ours that links to this Privacy Policy, as well as any related domains, mobile sites, online services, social media pages, other websites owned or controlled by Immersive Homes, and any applications maintained by any applicable Immersive Homes entity.

d. “Immersive Homes”, “we”, “us”, “our”, and “IH” refers to Immersive Homes, LLC and its subsidiaries and affiliated companies.  

e. “Services” refers to products or services offered through our Website, or otherwise by us online or offline.

f. “You” or “Your” refers to the individual or entity visiting or using the Website or Services.

  1. Consent, Collection, And Use Of Your Information; Unsubscribing

IH collects and uses Your Personal Information and Non-Personal Information to: (1) improve customer service; (2) personalize user experience; (3) improve our Website; (4) provide Services and process transactions; (5) contact You about our products and Services; (6) develop new products or Services; (7) marketing purposes; (8) fulfill of contractual obligations, industry standards, and our policies; (9) maintain compliance with applicable law(s); (10) maintain Website in event of ownership change; and (11) Maintain security, manage institutional risk and mitigate fraud. By providing us with Your Personal Information, You explicitly agree to our collection and use of such information as described in this Privacy Policy. By providing Personal Information belonging to another person, You (i) expressly warrant and represent that You have the necessary authority and have obtained any and all required permission(s) to share such information with us and (ii) consent to us using Your Personal Information and Non-Personal Information for the purposes set forth above, including contacting You about our products and services as well as other content that may be of interest to You. You can unsubscribe from our communications at any time by clicking on this link.

To evaluate Your needs and provide You with information on Services provided by IH, its affiliates (parent company, any subsidiaries, joint venture partners, or other companies we control or that are under common control with us), or its business partners, You consent to the sharing of information among these companies about Your transaction, account history, or other experiences with IH. Except as described in this Privacy Policy, we will not share Your Personal Information with third parties without Your permission. IH employees are educated on the importance of privacy when handling Personal Information and IH limits access to Your Personal Information to those who need to know such information in order to maintain customer relationships.  

You are not required to disclose any Personal Information to browse the publicly accessible sections of our Website. Nevertheless, in order to access or utilize the Services, You may be required to register and/or provide Personal Information.  

IH may collect and use the Personal Information You provide, including but not limited to Your name, email address, telephone number, or job title. IH may also collect and use information You provide on any application or other similar form, including but not limited to, Your home or work address, date of birth, driver’s license or other government-issued identification data, financial information, family member names and ages, and any information received from third party companies such as credit reporting agencies providing credit score and history.  

IH may collect and use Non-Personal Information when You visit, use, or navigate our Website or Services. Information such as anonymous demographic data (zip code, age, gender, preferences, and interests) and device and usage information (IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when You use our Website and Services, and other technical information) may be collected and used.  

  1. Sale of Personal Information

Immersive Homes does not sell, rent, trade, or otherwise transfer Your Personal Information to third parties for monetary or other valuable consideration — period. We believe Your Personal Information belongs to You. It is used solely to deliver and improve the Services You have requested from us.  

While we do not sell Your Personal Information for monetary or other valuable consideration, we may share it in limited, necessary circumstances to: (i) third-party vendors who assist in operating our platform (e.g., cloud hosting, payment processors, analytics providers), under strict data processing agreements; (ii) third-party vendors to further our advertising programs; (iii) third-party AI tools or platforms used to process Your data solely on our behalf, subject to confidentiality and data protection obligations; (iv) when required by law, regulation, legal process, or governmental request; (v) in connection with a merger, acquisition, or sale of assets, with appropriate notice provided to You; and (vi) for any other purpose, only with Your explicit prior consent. Whenever we share Personal Information with a third-party vendor, it is done so only for our limited purpose (and not to be used by the third-party vendor for any other purpose) under strict confidentiality restrictions.

  1. Cookie And Other Similar Technologies Utilized

Cookies are small data files that are placed on Your computer or mobile device when You visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.  

Cookies set by us are called “first-party cookies.” Cookies set by parties other than us are called “third-party cookies.” Third-party cookies enable third-party features or functions to be provided through or on our Website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize Your computer both when it visits our Website and also when it visits certain other websites.  

Our Website and our Services may use first- and third-party cookies for essential and non-essential purposes. Essential cookies, or strictly necessary cookies, are required for technical reasons in order for our Website to operate. Other cookies also enable us to track and target the interests of our users to enhance the experience of our Website and Services. Third parties serve cookies through our Website for advertising, analytics, and other purposes. We may use the services of advertising platforms to provide relevant marketing to consumers regarding our Services and may allow authorized third parties to set unique cookies or other tracking mechanisms on Your browser. Third parties may serve cookies on Your computer or mobile device to serve advertising through our Website.  

You have the right to decide whether to accept or reject cookies by setting Your device preferences. Essential cookies cannot be rejected as they are strictly necessary to provide You with our Website and Services. If You choose to decline cookies, You may not be able to fully experience all of the features of our Website or Services. We do not link Non-Personal Information from cookies to Your Personal Information, and we do not provide third parties via cookies or other tracking technology with Your Personal Information. We utilize the following types of cookies, but please note that the specific cookies served may vary depending on the specific Website sections or Services You visit and interact with:  

Essential Cookies: These cookies are strictly necessary to provide You with our Website and Services and to use some of our Website features.  

Functional Cookies: These cookies are used to enhance the performance and functionality of our Website but are non-essential. However, without these cookies, certain functionality (like videos) may become unavailable.  

Analytics Cookies: These cookies collect information that is used either in aggregate form to help us understand how our Website is being used, how effective our marketing campaigns are, or to help us customize our Website for You.  

Advertising Cookies: These cookies are used to make advertising messages more relevant to You. They perform functions like preventing the same ad from continuously appearing, ensuring that ads are properly displayed for advertisers, and in some cases, selecting advertisements that are based on Your interests.  

Unclassified Cookies: These are cookies that have not yet been categorized or are in the process of being categorized by their providers.  

Flash Cookies: These cookies, also known as Local Shared Objects or LSOs, collect and store information about Your use of our services, fraud prevention and for operation of our Website.  

We may also use other similar technologies, such as web beacons, tracking pixels, or clear gifs, to recognize or track visitors to our Website. These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Website or opened an email including them. This allows us to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether You have come to the website from an online advertisement displayed on a third-party website, to improve Website performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

  1. Use of Artificial Intelligence in our Services.

We use artificial intelligence (“AI”) technologies to analyze customer profiles and information in order to provide, personalize, and improve our Services. Specifically, AI may be used to: (i) assess Your customer profile — including preferences, browsing behavior, and account data — to match You with relevant homes, listings, or experiences; (ii) personalize Your experience by surfacing recommendations tailored to Your unique interests and needs; (iii) evaluate suitability or eligibility for certain features or service offerings; (iv) detect fraud, security threats, or suspicious activity to protect You and our platform; and (v) automate certain aspects of how our Services are delivered or customized for You. We may also use Your Personal Information to train our AI technologies to provide better Services.

Where AI-driven processing involves automated decision-making that significantly affects You, You may have the right to: (i) request human review of any automated decision; (ii) ask for an explanation of the logic involved; and (iii) Challenge or contest an outcome. To exercise these rights, please contact us at privacy@immersivehomes.com.

  1. Communications Through SMS/Text Messaging

If You provide Your mobile number and consent for IH to contact You through text messages (SMS Messaging), we may from time to time send You information, payment notifications, reminders, and marketing information. While IH does not charge for these messages, please be aware that some wireless carriers may impose fees for receiving these messages. There is a possibility that IH text messaging is not supported by Your wireless carrier service provider. You should check with Your carrier for details.  

You may opt out of receiving text messages from IH at any time by unsubscribing from the service. IH may discontinue or modify our text messaging services without notice at any time and/or for any reason without liability to You or any other party. By authorizing IH to send You text messages, You understand and agree to receive information about Your account, Services offered by IH or its affiliates, as well as marketing information. You also agree that the phone number You provide IH is Your number and You will hold harmless and indemnify IH from any responsibility should You provide an incorrect phone number.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. This includes opt-in data and consent; this information will not be shared with any third parties.

  1. Retention And Storage Of Personal Information

IH will retain Your Personal Information for as long as necessary to fulfill the purpose for which it was collected, to maintain compliance with applicable laws, to resolve disputes, and to enforce our agreements. We consider the amount, nature, and sensitivity of Your Personal Information, the potential risk of harm from the unauthorized disclosure or use of Your Personal Information, the purposes for which we process Your Personal Information, and any applicable legal requirements, in determining the appropriate retention period. IH utilizes commercially reasonable security measures to protect Your information.

  1. Security

IH utilizes commercially industry-standard technical and organizational methods to keep Your Personal Information secure from unauthorized access, disclosure, alternation, or destruction. When You submit sensitive information via our Website, Your information is protected both online and offline. Wherever we collect Personal information, such as Your credit card or other personal and financial information, that information is encrypted and transmitted to us in a secure way known as the Secure Socket Layer (SSL). You can verify SSL by looking for a lock icon in the address bar and looking for “https” at the beginning of the address of the webpage. While we strive to protect Your data, no method of transmission over the internet is 100% secure.

We also protect Your information offline. Only employees and other IH personnel who need the information to perform a specific job are granted access to You Personal Information. While we take our best commercially reasonable efforts to secure Your sensitive information, no data transmission or storage system is guaranteed to be 100% secure. Please contact us if You believe Your interaction with us is no longer secure.

  1. Do Not Track / Global Privacy Control

Depending on Your personal browser settings, You may be able to send “Do Not Track” signal to websites You visit. A “Do Not Track” signal operates to send the website a request to not send the requesting device cookies. However, websites have no obligation to respond to a “Do Not Track” signal request or to modify their operation. Our Website and Services may not recognize all “Do Not Track” signals. We encourage You to review Your personal internet-enabled browser settings for cookie and third-party cookie management options.

We honor browser, device, or platform settings or signals that communicates Your choice to opt out of the sale and/or sharing of Personal Information through a technical specification commonly referred to as "Global Privacy Control" (a “GPC Signal”) where the GPC Signal is received by the Website and can be reasonably processed. When we detect a GPC Signal, we will treat it as a valid request to opt out of the sale and/or sharing of Personal Information associated with the browser or device that sends the GPC Signal, to the extent applicable; provided, however, that if GPC Signal is not received due to technical limitations, configuration, or connectivity issues, we may be unable to honor the preference until GPC Signal is successfully received. Honoring a GPC Signal means that, for the browser or device from which the GPC Signal is sent, we will apply the opt-out preference to the Website’s processing of Personal Information in a manner intended to limit the sale and/or sharing of Personal Information, consistent with this Privacy Policy. A GPC Signal is generally browser- and device-specific. If You use multiple browsers or devices, You may need to configure each browser or device from which You access the Website for the preference to apply to that browser or device.

10. Links To Other Sites & Exemptions To The Privacy Policy

Our Website and our Services may contain links to affiliates and other websites. Our Privacy Policy does not apply to any information You may transmit by email or other messaging platforms, or through social media networks, even if You open such programs, services or links from our Website. Additionally, IH does not claim nor accept responsibility for any privacy policies, practices, actions, content, and/or procedures of other such websites or affiliates linked to, or from our Website or Services. Therefore, we encourage all users and visitors to be aware when they leave our Website and to read the privacy statements of every website that collects personally identifiable information.

11. Age Of Consent / Privacy Of Children

IH’s website is not directed to or intended for children under the age of thirteen (13). IH complies with all requirements of COPPA (Children’s Online Privacy Protection Act) and does not knowingly collect Personal Information from children under the age of thirteen (13). If You believe we have inadvertently collected such information, please contact us immediately. If it is determined that such information has been inadvertently collected on anyone under the age of thirteen (13), we shall immediately take the necessary steps to ensure that such information is deleted from our system’s database, or in the alternative, that the verifiable parental consent is obtained for the use and storage of such information. Anyone under the age of thirteen (13) must seek and obtain parent or guardian permission to use this website.

12. CAN-SPAM Complicance Notice

IH fully complies with the Federal CAN-SPAM ACT. You can always opt out of receiving further email correspondence from us.

13. International Data Transfers

Immersive Homes operates from the United States. If You access our Services from outside the U.S., Your information may be transferred to and processed in the United States or other countries. We take appropriate steps to ensure such transfers are handled responsibly and in accordance with applicable law.

14. Amendments

IH may from time to time update this Privacy Policy to reflect company and customer feedback and/or maintain compliance with applicable laws and regulations. IH reserves the right to change this Privacy Policy at its sole discretion with or without notice. When we make material changes, we will update the "Last Updated" date at the top of this page and, where required, notify You directly (e.g., via email or an in-app notification). Your continued use of our Services after any changes take effect constitutes Your acceptance of the updated policy. We encourage You to periodically review this Privacy Policy to stay informed of how IH protects Your information.

15. Liability Disclaimer

IH makes no representations regarding the suitability of the information, products, software, and services on our Website. The information provided on our Website is “as is” without warranty of any kind. IH hereby disclaims all warranties regarding information, software, products, and services, including all implied warranties of merchantability, fitness for a particular purpose, title and non-infringement. IH shall not be held liable for any direct, indirect, punitive, incidental, special or consequential damages arising out of or in any way connected with the use or accessing of our Website or with any inability or delay in use of our Website. Some states or jurisdictions do not allow the exclusion or limitation of liability for consequential or incidental damages, and therefore there is a chance that the limitation may not apply to You.

16. Contact Us

If You have any questions about our Privacy Policy, or to report a violation of the Terms and Conditions, please contact us by mail at:  

Immersive Homes
Attn: Privacy Team
10455 Riverside Dr. Suite 110
Palm Beach Gardens, FL 33410  

Or email Us at privacy@immersivehomes.com

17. How To Exercise Your Rights

The Services are not intended for You if You are outside of the United States of America.

However, regardless of where You are located, You may contact us at any time at privacy@immersivehomes.com to (i) access a copy of the Personal Information we hold about You; (ii) correct inaccurate or incomplete information; (iii) delete Your Personal Information, subject to any legal retention requirements or standard system backups; (iii) restrict or object to certain types of processing; or (iv) withdraw consent where our processing is based on Your consent.

While we will attempt respond within 45 days.

18. Governing Law

This Privacy Policy is subject the laws of the State of Florida and are subject to our Terms & Conditions (https://www.immersivehomes.com/terms-conditions).

19. State Specific Rights

Rights for California Residents

This section applies to consumers who are residents of the State of California. Pursuant to the California Consumer Privacy Act of 2018 (CCPA), as amended by the California Privacy Rights Act of 2020 (CPRA, collectively CCPA) You are entitled to a list of the categories of Personal Information that we have collected about consumers in the last 12 months, the business or commercial purpose(s) for which that information will be used, the categories of third parties with whom we share that information, and the categories of sources from which that information was collected. Please review this Policy, including in the “Personal Information Table” for all of the information required under the CCPA.

Pursuant to the CCPA, consumers who are residents of the State of California are also entitled to request, no more than twice in a 12-month period, that we disclose each category of Personal Information that we have collected about those consumers in the past 12 months, that we disclose the business or commercial purpose for collecting or selling such information, that we disclose the categories of sources from which such information was collected, that we disclose the specific pieces of Personal Information that we have collected about You, and/or that we delete Your Personal Information.

All requests pursuant to the CCPA may be made by clicking this link and filling out the required information, emailing us at privacy@immersivehomes.com, or by calling us at 616-898-2161. You should provide Your name, address, phone number, email address, and Your relationship with Immersive Homes. We use this information solely to verify and respond to Your request. If additional information is necessary to validate Your request, we may contact You by telephone. Once Your request is validated, we will attempt to respond to You within 45 days of receiving Your request. If You are an authorized agent of a California resident and wish to make a request under the CCPA for that California resident, You may make a request by calling us at 616-898-2161 and providing the same information described above for both You and the California resident for whom You are the authorized agent. We will follow up with You by telephone to request appropriate written authorization confirming that You are authorized to make the request on behalf of the California resident.

As disclosed in the Personal Information Table set forth below, although Immersive Homes may provide information to certain third parties, Immersive Homes does not and will not sell Your Personal Information, nor have we done so in the twelve-month period prior to the date of this Policy.  

We do not and will not discriminate against You because You exercise any of Your rights under the CCPA. It is a violation of the CCPA to discriminate against You because You exercised any of Your rights under the CCPA, including, for example, being denied goods or services, being charged different prices or rates (including through the use of discounts or other benefits or imposing penalties), being provided a different level or quality of goods or services, or having a business suggest that a consumer will receive a different price or rate for goods or services or a different level or quality of goods or services.  

The CCPA requires us to state whether we sell the Personal Information of minors under 16 years of age without affirmative authorization. We do not intentionally collect the Personal Information of minors under 16 years of age. To the extent we inadvertently or otherwise collect such information, we do not sell it and delete any such information.

Rights for Colorado Residents

Under the Colorado Privacy Act (CPA), Consumers (as defined in the CPA) have specific rights related to their Personal Information, including the right to opt out of certain processing activity, right of access, right to correction, right to deletion, and right to data portability, all as more fully set forth in the CPA.

Colorado Consumers can exercise their rights by clicking this link and filling out the required information, emailing us at privacy@immersivehomes.com, or by calling 616-898-2161. You should provide Your name, address, phone number, email address, and Your relationship with Immersive Homes. We use this information solely to verify and respond to Your request. If additional information is necessary to validate Your request, we may contact You by telephone. If You are an authorized agent of a Colorado Consumer and wish to make a request under the CPA for that Colorado Consumer, You may make a request by calling us at 616-898-2161 and providing the same information described above for both You and the Colorado Consumer for whom You are the authorized agent. We will follow up with You by telephone to request appropriate written authorization confirming that You are authorized to make the request on behalf of the Colorado Consumer.

Rights for Connecticut Residents

Under the Connecticut Data Privacy Act (CDPA) Consumers (as defined in the CDPA) have certain rights related to their Personal Information. These rights include, but may not be limited to, the right to confirm whether or not we are processing a Connecticut Consumer’s own personal data and access such personal data, unless such confirmation or access would require us to reveal a trade secret, correct inaccuracies in the Your personal data (taking into account the nature of the personal data and the purposes of the processing of the Your personal data), delete personal data provided by, or obtained about, a Connecticut Consumer; obtain a copy of the Connecticut Consumer’s own personal data processed by the Company, in a portable and, to the extent technically feasible, readily usable format that allows such a Connecticut Consumer to transmit the data to another controller without hindrance, where the processing is carried out by automated means, provided we shall not be required to reveal any trade secret; and opt out of the processing of the personal data for purposes of targeted advertising, the sale of personal data, or profiling in furtherance of solely automated decisions that produce legal or similarly significant effect concerning a Connecticut Consumer.

Connecticut Consumers can exercise their rights by clicking this link and filling out the required information, emailing us at privacy@immersivehomes.com, or by calling 616-898-2161. You should provide Your name, address, phone number, email address, and Your relationship with Immersive Homes. We use this information solely to verify and respond to Your request. If additional information is necessary to validate Your request, we may contact You by telephone. If You are an authorized agent of a Connecticut Consumer and wish to make a request under the CDPA for that Connecticut Consumer, You may make a request by calling us at 616-898-2161 and providing the same information described above for both You and the Connecticut Consumer for whom You are the authorized agent. We will follow up with You by telephone to request appropriate written authorization confirming that You are authorized to make the request on behalf of the Connecticut Consumer.

If a Connecticut Consumer is unhappy with our response, an appeal can be made by calling 616-898-2161.

Rights for Oregon Residents

Under the Oregon Consumer Privacy Act (OCPA), Consumers (as defined in the OCPA) have certain rights related to their Personal Information. For Oregon Consumers, the categories of personal data that the Company processes and the Company’s purposes for processing the personal data, the categories of personal data that the Company shares with third parties, and the categories of third parties with which the Company shares personal data are set forth in the Personal Information Table, below.

Oregon Consumers have certain rights including the right to obtain from the Company confirmation as to whether the Company is processing or has processed the Oregon Consumer’s own personal data and the categories of personal data the Company is processing or has processed, at the Company’s option, a list of specific third parties, other than natural persons, to which the Company has disclosed Your personal data or any personal data and a copy of all of Your personal data that the controller has processed or is processing, to require the Company to correct inaccuracies in personal data about the consumer, taking into account the nature of the personal data and the Company’s purpose for processing the personal data, and to delete personal data about You, including personal data You provided to the Company, personal data the controller obtained from another source and derived data, and to opt out from a Company’s processing of personal data that the Company processes for targeted advertising, selling the personal data and profiling the consumer in furtherance of decisions that produce legal effects or effects of similar significance.

Oregon Consumers can exercise these rights by clicking this link and filling out the required information, emailing us at privacy@immersivehomes.com, or by calling 616-898-2161. If an Oregon Consumer is unhappy with the response, an appeal can be made by calling 616-898-2161.

Rights for Texas Residents

Under the Texas Data Privacy and Security Act (TDPSA), Consumers (as defined in the TDPSA) have certain rights related to their own Personal Information. For Texas Consumers, the categories of personal data processed, the purpose for processing the personal data, the categories of personal data that we share with third parties, and the categories of third parties with which we share information is set forth in the Personal Information Table, below.

Texas Consumers have certain rights including the right to confirm whether a control whether we are processing Your personal data and to access the personal data, correct inaccuracies in Your personal data, taking into account the nature of the personal data and the purposes of the processing of the consumer’s person data, delete personal data provided by or obtained about You if the data is available in a digital format, obtain a copy of Your personal data that You previously provided to Immersive Homes in a portable and, to the extent technically feasible, readily usable format that allows You to transmit the data to another controller without hindrance, and opt out of the processing of the personal data for purposes of targeted advertising, the sale of personal data, and profiling in furtherance of a decision that produces a legal or similarly significant effect concerning You.

Texas Consumers can exercise these rights by clicking this link and filling out the required information, emailing us at privacy@immersivehomes.com, or by calling 616-898-2161. If a Texas Consumer is unhappy with a response, an appeal can be made by calling 616-898-2161.

Rights for Utah Residents

Under the Utah Consumer Privacy Act (UCPA), consumers resident in Consumers (as defined in the UCPA) have certain rights related to their Personal Information.

For Utah Consumers, the categories of personal data processed, the purpose for processing that data, the categories of personal data that we share with third parties, and the categories of third parties with whom we share personal data is set forth in the Personal Information Table, below.

Utah Consumers have certain rights, including the right to confirm whether Immersive Homes is processing a Utah Consumer’s own personal data and accessing such personal data, deleting the Utah Consumer’s own personal data that is provided to the Company by the Utah Consumer, obtaining a copy of the Utah Consumer’s personal data, that was previously provided to Immersive Homes, in a format that, to the extent technically feasible, is portable, to the extent practicable, is readily usable, and allows the consumer to transmit the data to another controller without impediment, where the processing is carried out by automated means.

Utah Consumers can exercise those rights by clicking this link and filling out the required information, emailing us at privacy@immersivehomes.com, or by calling 616-898-2161.

Rights for Virginia Residents

Under the Virginia Consumer Data Protection Act (CDPA), Consumers (as defined in the CDPA) have certain rights related to their Personal Information.

For Virginia Consumers, the categories of personal data processed, the purpose for processing that data, the categories of personal data that we share with third parties, and the categories of third parties with which we share information is set forth in the Personal Information Table below.

Virginia Consumers have certain rights including the right to confirm whether or not we are processing the Virginia Consumer’s personal data and to access such personal data, to correct inaccuracies in the consumer’s personal data, to delete personal data provided by or obtained about the consumer, to obtain a copy of the consumer’s personal data that the consumer previously provided in a portable and, to the extent technically feasible, readily usable format that allow the consumer to transmit the data to another controller without hindrance, where the processing is carried out by automated means, and to opt out of the processing of the personal data for purposes of (i) targeted advertising, (ii) the sale of personal data, or (iii) profiling in furtherance of decisions that produce legal or similarly significant effects concerning the consumer.

Virginia Consumers can exercise those rights by clicking this link and filling out the required information, emailing us at privacy@immersivehomes.com, or by calling 616-898-2161. If a Virginia Consumer is unhappy with our response, an appeal can be made as follows by calling 616-898-2161.

PERSONAL INFORMATION (PI) TABLE

Depending on how You engage or interact with Immersive Homes, or with one or more of our subsidiaries, we collect the following categories of Personal Information (PI) from the following sources:

Business activity

Business or commercial purpose for collecting PI

Categories of PI collected

Categories of sources from which PI is collected

Categories of third parties with whom we share PI

Home Financing Coordination

We use this information to administer a potential resident’s account, to provide the products and services requested from us and for other customer service purpose

Name, Phone Number, e-mail, address, and other information voluntarily provided.

From You directly through an on-line submission

Except as set forth above, we do not share PI gathered from our website with any third parties except as set forth in Section 3, above

Home Design

In the home design process, we use this information for customer services purposes

Name, Phone Number, e-mail, address

From You directly through an on-line submission

Except as set forth above, we do not share PI gathered from our website with any third parties except as set forth in Section 3, above

Land Planning

In the land planning process for homes, we use this information for customer services purposes

Name, Phone Number, e-mail, address, and other information voluntarily provided

From You directly through an on-line submission

Except as set forth above, we do not share PI gathered from our website with any third parties except as set forth in Section 3, above

Home Construction

In the home construction process for homes, we use this information for customer services purposes

Name, Phone Number, e-mail, address, and other information voluntarily provided.

From You directly through an on-line submission

We do not share PI gathered from our website with any third parties except as set forth in Section3, above